USAble Life Appoints Chad Richard as Chief Marketing Officer

USAble Life, a leading provider of life, disability, dental and ancillary health products, announced the appointment of Chad Richard to the position of chief marketing officer (CMO). In this position, Chad is responsible for driving USAble Life’s marketing capabilities. As part of his role, he will work to provide a deeper understanding of USAble’s customer base and assist with assessing and prioritizing additional channel opportunities.
 
Chad is a proven senior-level marketer with 23 years of increasingly responsible marketing experience and early blue-chip training from Procter & Gamble. Previously, he served as ADT Security Services vice president, marketing services, residential, small business and commercial, North America. In this role, he was responsible for all advertising and customer-facing marketing activities. 

Chad holds an M.B.A. from the University of Chicago Booth School of Business and a Bachelor of Arts in Economics from Rollins College, Winter Park, FL.